Full description
9am - 1pm - Three workshops (details below)
1pm - 2pm - Lunch (optional)
2pm - 4pm - One-to-one with Business Link Advisor (optional)
Workshop 1
Easy Does It, But Do It!
Deidre Bounds - One of Yorkshire's foremost entrepreneurs
Growth doesn't need to be huge, it is generally just pushing yourself and your business to the next notch. This workshop will cover when, who and how to recruit, simple HR practices for small businesses and how a to find a good non-exec director as well as looking for premises, PR and raising funds. Business planning and goal achievement will also be discussed.
Workshop 2
Are your marketing and PR activities hitting your target audiences?
Sharon Cain of Quest PR
This workshop, facilitated by former on-screen Sky TV reporter and BBC journalist Sharon Cain of award-winning Quest PR, will help you to leverage your competitive advantage. Sharon will show you how to draw on a tactical marketing and PR toolkit to help you compile a plan which is geared towards setting yourself apart from your competitors and keeping your business in front of your existing and potential customers.
Workshop 3
Customer Retention & Development
Gary Conway of Iris Training
This one hour module will cover how to move your relationship from a transactional one to a transformational one. Multi-account management can help you to become a high performer within your business. We will cover the basis of relationship building, customer understanding and negotiation.
The above workshops are also being held in Hull on Tuesday 18 November. Click here for more info.